Analyse the Marketing Opportunities and Challenges Faced by a Selected Business When Using Internet Marketing

M2 – Analyse the marketing opportunities and challenges faced by a selected business when using internet marketing. Footlocker is an American sportswear and footwear retailer, its headquarters is located in New York City. This company originated in America but has made an international expansion buy placing stores in Europe, Canada, Asia and Australia. The internet gives Footlocker many opportunities to advertise and promote online to a wider audience which results in more sales and profits. Footlocker has exploded internationally and because of this, the company has to take into consideration the choices they make because of their international buyers. An advantage of marketing online would be immediate sales. For example, in my opinion it is easier to shop online because it is more comfortable to shop within the comforts of your own home and it is easier to resolve problems when you are ordering from the country however for international buyers, company’s have to make sure there are procedures put in place that will secure people’s bank card details preventing any troubled to be caused. Things such as the padlock and security checked tags this automatically wins over your customer because it shows that the company cares about the customer’s well being. In order for footlocker to succeed internationally they have to meet to customers expectations and provide them with a good customer service. Another opportunity that the internet brings is exposure. The internet gives footlocker the opportunity to become more known and become global. Different ways that the internet could help to advertise footlocker is by advertisement banners, pop up adverts with a link that leads customers to the website of footlocker, advertisements on other company’s websites. For example if you buy over ?50 worth of clothes from office then you get a 10% voucher off footlocker purchases. The internet helps these promotions to expand even more widely. This is a positive impact because everybody likes to save money so by having this promotion it would interest your customer, however the negative is because this is only for a short period of time some customers might not return and only use the sale as an excuse to take interest. However a challenge that footlocker faces is other competition with other companies. For example JD Sports ships products internationally just like foot locker and offers the same services like footlocker does. In certain countries JD Sports is more recognised in more European countries. A way that Footlocker could resolve this is by using a celebrity endorsement (preferably an influential sports person) to enhance their sales to attract a wider audience making a bigger audience aware of the organisation. A way that the internet benefits by internet marketing is by providing all the necessary information about the product or service that the person is providing. Businesses are increasingly enabling the customers to find out even more information about their product. For example some companies advise you how to wash certain clothes so they do not get ruined and stay preserved. Organisation strives on building a customer and business relationship so by maintaining this they cater to the customer’s needs and wants. On the other hand on a customer’s point of view, this is a down fall because they would not be able to see or feel the product unless they purchased it first which increases product risk. Also another disadvantage of this is because the items get shipped, and if product gets to the consumer damaged the company does not have to be liable for this. Marketing on the internet gives organisations the opportunity to sell to a wider market; however some companies do not have the right amount of staff to be able to fulfil orders on time. The company has to be well structured in order to do this. For example footlocker has different departments in order for the company to succeed by sharing the work load. They have departments such as marketing, merchandising, finance, technology and human resources. Human resources would have to analyse the employees to see whether they would have to employ more people or spend money on training people how to cope with a larger customer base. Shops are easier to have a set structure because you only have to really please your customers. On the other hand when you are marketing online you have to have many departments to deal with your customers queries. For example Footlocker provides a page on their website which answers general frequently asked questions (FAQ) if the customer experiences any type of problem, such as payment problems or assistance using the website they provide an automated system which helps customers within 24 hours. The negative thing about this could be that the customer does not get the straightforward or type of answer they were hoping for, whereas in the shop you would be able to go up to an sales assistant to help you.

Heroism Beowulf and Sir Garwain

Beowulf and Gawain are both presented as heroic figures in their respective cultures. Beowulf, a hero of the Geats, comes to the aid of Hrogar, who is the king of Danes. Beowulf explores his heroism in two separate phases- youth and age- and through three separate and increasingly difficult conflicts- with Grendel, Grendel’s mother, and the dragon. His youth heroism as an unfettered warrior and his mature heroism as a reliable king. In his youth, he is a great warrior, predominantly by his feats of strength and courage, which reflected by his fabled swimming match against Breca.His defeat of Grendel and Grendel’s mother validates his reputation for bravery and establishes him fully as a hero. In the combat with Grendel and Grendel’s mother, Beowulf completely shows his fearless and bravery. He makes his battle with Grendel more than a simple slay-the-monster task. By announcing that it will be a hand-to-hand combat, he gains extra glory for himself and the Geatis h king, Hygelac, turning the contest into a feat of strength as well as a fight against evil. He also perfectly embodies the manners and values dictated by the Germanic hero code, including loyalty, courtesy and pride.He shows enough respect and loyalty to king which can be seen from the poem, â€Å"Let whoever can /win glory before death. When a warrior is gone/ that will be his best and only bulwark. †Ã‚  (1387-1389). In the second part of the poem, through a series of retrospectives, I can recover much about how Beowulf comports himself as a king and warrior. Instead of rushing for the throne himself, he does not do what Hrothulf did in Denmark, he supports Hygelac’s son, the right heir, which proving his gesture of loyalty and respect. As Beowulf matures, becomes the king.The poet reflects further on how the responsibilities of king, during the encounter with the dragon, he acts for the good of the people and not just for his own glory differ from those of the hero ic warrior. Even through, Beowulf’s moral status becomes somewhat ambiguous at the poem’s end, he is still deserved as a great hero and leader. Sir Gawain is a humble knight of King Arthur’s court, which can be indicated in the poem, â€Å"I am weakest of your warriors and feeblest of wit/ loss of my life would be least lamented† (354-355).His modest claim to inferiority and his high status at court- he is Arthur’s nephew and one of Camelot’s most famous knights- testify to both his humility and his ambition. Loyalty and bravery are also the significant characteristic of Gawain, he is the only knight who steps out to save King Arthur, he takes the challenge from Green Knight, even though the Green knight essentially tricks Gawain by not telling him about his supernatural abilities before asking Gawain to agree to his terms, Gawain refuses to back off the deal.He stands by his commitments absolutely, even when it means jeopardizing his own li fe. Honest is another valuable virtue of Gawain. In the part 3 of the poem, he conceals from host the magical green girdle that the host’s wife gives him, revealing that, he values his own life more than his honest. He confesses his sin to the knight and begs to be pardoned and he voluntarily wears the green girdle as a symbol of sin which is a fully Christian idea. Beowulf and Sir Gawain are both very brave characters.There are many similarities between the two, and the differences between the two characters are also like night and day. The most significant similar is that both Beowulf and Sir Gawain are symbols of loyalty in their cultures. They also have their share of significant differences in this, but the theme of loyalty is so strong in both characters that it would be dishonest not to mention the similarities. Beowulf maintains his loyalty to his original leader, King Hygelac, while, at the same time, taking on another oath of loyalty to Hrothgar.Similarly, Gawain ta kes on an additional oath of loyalty when stays with the lord. Sir Gawain also shows his loyalty by challenging the Green Knight in place of King Arthur. One contrasting quality that can also be considered a comparative quality is pride. Sir Gawain appears in the beginning of the story as a humble knight. Later in the story Gawain gains more pride as he strays from his faith. Beowulf, on the other hand, has pride in himself throughout his story.In the story it is described how Beowulf makes boasts, and how in one occurrence, he has a swimming race with another man and has to stay in the water for seven full days, wearing his battle armor and fighting off water monsters. One of the biggest differences between Gawain and Beowulf are their faiths. Gawain is an obvious Christian. He celebrates Christmas and New Years. He also attends mass every morning, or so it seems. Conversely, In Beowulf s story, references to Christianity are made, but none of the characters seem to be tied to this faith.

The Characters Of Harry Potter - 858 Words

The Harry Potter book series has sold over 450 million copies and is currently translated into almost every language on the face of the earth (â€Å"Harry Potter†). Millions have faithfully followed the story about this magical world and have fallen in love with the many enchanting characters. What most readers do not recognize is the prominence that classical Greek/Roman mythological allusions play in the beloved roles in Harry Potter through their names and personality attributes. The importance of names is extremely significant to a person’s identity, especially in literature where words are meant to bring stories to life. Rowling continues this concept through her characters by linking her characters names to classical folklore charismas that share similar personas. Rowling does a fantastic job with cleverly connecting her characters to classical Greek/Roman mythological figures through the etymology of their names and similar personality traits to their wizard coun terparts, such as Professor McGonagall and Filch. An apparent allusion to a classical mythological figure is the Hogwarts’ transfiguration professor Minerva McGonagall. Professor McGonagall is an extremely intelligent woman, which is seen because she is tenured teacher who is respected by both her students and fellow professors. She is also known as an excellent strategist in wizard duels, which can be seen clearly in Rowling’s last installment when McGonagall duels and defeats Snape when he is in search of HarryShow MoreRelatedThe Characters Of Harry Potter Essay887 Words   |  4 Pagesemphasizes the changes experienced by the main character. The main character is a boy named Harry Potter. His characteristics include a scar on his forehead and great bravery. 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In factRead MoreLiterary Characters Of Harry Potter1075 Words   |  5 PagesMatilda, and Harry Potter are just a few of the thousands of popular characters in literature. Many are so popular that a film is created from their novels. One of the most recognized novel collections that have been made into a movie franchise is the Harry Potter collection. This is a multi-billion dollar franchise that has captured the world for decades. It is based on a young boy named Harry Potter, who faces many struggles throughout his magical journey at Hogwarts. Harry Potter was created byRead MoreHarry Potter Character Analysis1644 Words   |  7 Pageswizarding world of Harry Potter has gone on to become one of the best selling novel and film franchises of all time. Many of the story’s characters have found their way into the hearts, and in some cases soul, of its fans. From the famous trio of Gryfindor students, consisting of Harry Potter, the main character of the series, being accompanied by his two best friends, Hermoine Granger and Ron Weasley, on an a variety of mysteries and adventures; to the supporting cast of characters that helped theseRead MoreCharacter Analysis Of Harry Potter1223 Words   |  5 Pagessecond book of the Harry Potter series, â€Å"It is our choices, Harry, that show us who we really are, far more than our abilities† (Harry...). A young wizard named Harry Potter had a very rough childhood. His parents had died when he was very young, which led to a lot of his traits being hidden for a long time because he couldn’t be himself around the Dursleys, the strict family that took care of him. Throughout the book Harry Potter and the Sorcerer’s Stone by J.K. Rowling, Harry Potter develops greatlyRead MoreComparing The Characters Of Hamlet And Harry Potter1078 Words   |  5 PagesAlthou gh the characters of Hamlet and Harry Potter reside in seemingly disparate worlds, they each overlay with one another in the most surprising of ways. Shakespeare’s King Claudius and J.K. Rowling’s Albus Dumbledore are a perfect example. At first glance the pair appear as similar as water is to fire, however, while in some aspects this may be the case, the two boast a surprising amount of similarities as well. Whether their personalities simply run parallel to one another or if they truly areRead MoreEvil Characters Of Harry Potter And The Philosopher s Stone880 Words   |  4 PagesEvil characters in Harry Potter and the Philosopher s Stone movie. Harry potter and the Philosopher s Stone is a fictional movie that was based on the work of J. K. Rowling. In fact, Rowling started writing the first Harry Potter book back in the 1990. (Biography). This novel was a total revelation for kids and adults because it took them to a new world. This movie was an entrance to a new world that encourage adults and kids to read more and become more familiarized with the theme. The storyRead MoreEssay about Character Growth in the Harry Potter Series915 Words   |  4 PagesIn almost every book the main characters, especially the protagonist, face obstacles and issues throughout the story. These problems can be physical, emotional, spiritual, and educational. As these characters progress throughout the story, they overcome these obstacles and they grow as people. Also, the reader learns about the character and themselves by relating to these experiences. J.K. Rowling, the author of Harry Potter and the Sorcerers Stone, introduces differen t challenges, personalRead MoreCharacter Analysis of Hermione Granger from Harry Potter by JK Rowling582 Words   |  3 Pagesbe killed, or worse, expelled† Hermione Granger, student in the Harry Potter series. 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The heir of Slytherin is the only person able to open the chamber, and after Harry speaks Parseltongue, snake language, he is the main suspect of all the kids at the school. Eventually

Chile s Economic Freedom - 4108 Words

Introduction CHILE From the point of view of economy freedom, Chile’s score is 78.7 (2014 Index of Economic Freedom Chile, 2014). This makes Chile’s economy the 7th free economy in the index of 2014. The total ranking is a bit lower than previous year. There is a change, to be more precise it’s a positive change in the investing figures of Chile. Chile is considered at a very high position with regards to its economic freedom in Southern and the Central parts of America. Chile’s economy has been constantly considered as one of the most freely run economies in its 20 year old history of index. It has also been successful in achieving economic freedom, which is highly impressive at 70. There are 10 economic freedom concepts, out of which three have been successful in gaining a score of 20 points or above since 1995. Those three economic freedom concepts are corruption freedom, freedom for investing and financial ease of freedom. Looking at Chile’s high levels of effici ent operations, monetary freedom and business freedom has improved efficiently as well. Chile is considered worldwide leader in economic freedom. It continues to go by the concept of limited government through public financial management. Through this concept Chile has been successful in keeping its finance debts and deficits under control. Chile has actively participated in Trans-Pacific partnership negotiations and this further shows that it has been steadily committed to its trade and business relations.Show MoreRelatedChile : A Global Perspective1141 Words   |  5 Pagesforeign direct investment due to its sustained economic growth and stability and due to favorable investment and business development climates. Chile is committed to trade and investment liberalization. Chile is the first country in South America to sign a free trade agreement with the USA (effective January 1, 2004). 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The Number One Question You Must Ask for 2018 Ap Lit Essay Student Samples and Commentary

The Number One Question You Must Ask for 2018 Ap Lit Essay Student Samples and Commentary It's possible to likewise start looking for assistance that's expert seek assistance from expert authors online. You could also get in touch with your writer to supply some added recommendations or request information regarding the order's progress. Tell our experts what sort of homework help on the internet you will need to get. Finding a bit of help from a friend, family member, or colleague is an excellent method to strengthen your writing and elevate your likelihood of obtaining a positive response from the reader. The History of 2018 Ap Lit Essay Student Samples and Commentary Refuted The most frequently encountered paper writing service that the majority of our clients require is essay writing. A good conclusion indicates the importance of the techniques utilised in the piece that was critically examined and the author's patterns. Down load the internet world Casino pc computer so ftware today and you may play our totally free casino on the internet, and begin to become on the street to the pleasure and excitement of Las Las Vegas design internet casino video video gaming! Reaching a stage in writing your essay when you've decided on the primary point which you would love to make can be rather challenging. What's Truly Going on with 2018 Ap Lit Essay Student Samples and Commentary Instead, you wish to analyze the essay and make sure that your claim is supported. The topic you opt to pick for your analytical essay will ascertain the facts and details you will need to include. If you ought to be struggling in writing essays, don't get depressed. Nowadays it is quite difficult to locate a trustworthy essay writing service. When you're writing an English essay, you have zero chance to confirm your paper by another individual. In conclusion, an analytical essay is an essay meant to elaborate more than that which the readers or viewers of a particular piece might actually see. Analysis essays are known to be among the hardest to write. An analysis essay is a sort of persuasive essay. Contrary to what you might believe in the beginning, a poetry analysis essay isn't such a tricky task. Revising the essay is a rather important before submission. A well written essay is indispensable. Critical reading is vital for practically any AP English Literature review. In the decision of poem analysis essay, an individual should review the key points discussed. The absolute most important aspect that could help to comprehend how to compose a poetry evaluation essay is an excellent literature analysis essay example. You have to decide whether you're likely to attribute the work you cite to a particular individual, or simply to emphasize that it's not your work. The tone of the conclusion needs to be positive and reach a sense of completion. There are special words and word combination employed for analytical purposes which ought to be learned also. If you would like to cite more than 1 person's work, it's preferable to begin by mentioning you're likely to achieve that. Whatever the situation, you must avoid plagiarism, the wonderful taboo of any kind of writing. To begin with, read the topic sentence and be certain to underst and it. If you discover that the writer did not provide precisely what you expected, request a revision, and we'll make the corrections. For example, under introduction, the author should list all the suggestions to cover in the introductory paragraph. An analytical essay has a large selection of scope and topics. Finding out how to write an analytical essay on a poem is somewhat different from studying the strategies to analyze different kinds of literature. Because the two forms of papers are very similar, a student's thorough comprehension of the essay assignment and the writing process is essential to composing effective reaction and reflection papers. Once a student works through the full chapter, there's a chapter test which can be taken too. Create a source reference at the base of the letter, or on an individual page, if you're citing several people's work. The title is just one of the main sections of your paper you ought to pay a good deal of attention to. All y ou need to take away the black hole effect each time you open the luggage. You are likely to be somebody that's leveraging's time as a way to do more important things. The Foolproof Ap Lit Essay Student Samples and Commentary Strategy If it's necessary to compose an essay, dependent on character analysis then you've got to look at all facets. Essay composing assignments might be a hard and time-consuming experience. The structure of a poetry analysis essay is really straightforward, seeing as it merely functions as a recommendation that you need to consider when creating the very first rough outline. The point of a literary analysis is to earn an argument about a work of literature instead of just supplying a summary. A title may be the determining factor whenever someone is selecting a book to purchase. It is the first thing that captivates the attention of readers. It gives the reader an idea of the topic and the approach that will be utilized in the analysis. Superior titles provide potential readers the reason behind reading the essay in the very first location.

Circle by Amorphis free essay sample

One of my favorite progressive metal bands of all time as well as Finnish metal bands. Amorphis is basically the Finnish Opeth except the fact that they have never had a song longer than ten minutes. Whatever, at least you people can easily handle it. The album includes a total of nine tracks ranging from four minutes to six minutes. All have a nice epic feel and some even have death metal vocals.While the songs arent long at all, I can say they are all good and make the album very short for a prog album so it makes for a good starting place. I find everything is transitioned well and nothing seems absolutely the same. Yeah, its very keyboard and guitar oriented but that doesnt detract from the album`s replay value. They also manage to add in folk elements as evident in tracks like Narrow Path and Mission. We will write a custom essay sample on Circle by Amorphis or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The vocals, while deep, work well with the almost controlled chaos going on throughout this album. I cant find anything remotely bad with this album, ok, well theres no epic and its progressive metal. That doesnt make sense but granted thats the ONLY problem to be honest.The album gets a fair 9/10.

Who Is Rosa Parks Rosa Parks Is Someone Who Grew Up Believing People

Who is Rosa Parks? Rosa Parks is someone who grew up believing people should be judged by the respect they have for themselves and others. (Le Blanc, 190) Rosa Parks is mostly known for standing up for herself and for other all other African Americans when she refused to go to the back of the bus to give up her seat for a white man. (Le Blanc, 190) When Rosa took a stand, she didn't do it to make her name go down in history. She did it because she believed in herself and she stood up for an injustice she thought was wrong. Rosa Parks is a courageous and very remarkable person. Rosa Parks was born in Tuskagee, Alabama. When she was a young child her parents separated. After her parents got divorced, she moved to Montgomery with her mom. (Le Blanc, 189) She grew up with an extended family that consisted of her maternal grandparents and Sylvester, her younger brother. (Le Blanc, 189) Rosa's mother was a school teacher and she was taught by her until age 11. (Celsi, 1) At age 11 she went to Montgomery Industrial School for Girls. It was an all black school. Everything in Montgomery was either ?blacks only? or ?whites only.? Though she found it humiliating, Parks became used to obeying segregation laws. (Celsi, 1) ?With her mother's help, Rosa was able to grow up proud of herself and other black people.? (Contemporary Black Biography, 190) By the time she reached the midpoint of her life, Rosa was no longer a stranger to white intimidation. (Le Blanc, 190) At the age of 20, Rosa married Raymond Parks, who was a barber. Rosa and Raymond had to keep steady jobs to support themselves. (Le Blanc, 190) Rosa hated the way of life. She had always dreamed of equality and freedom. (Stewart, 1) Although Rosa grew up with segregation, she turned out to be a very well rounded unique person many people can look up to. She was just a normal person with a normal life, but she did something that not many black people back then had the courage to do?she stood up for herself. In Rosa's spare time, she became active in the NAACP. She was also active in the Montgomery Voters League. (Le Blanc, 190) The Montgomery Voters League was a group that helped black people pass a special test so they could register to vote. (Le Blanc, 190) Rosa had been silently protesting segregation in her own quiet way over the years. For example, instead of riding up an elevator that said ?blacks only? she would take the stairs. (Le Blanc, 190) The most well known boycott is the Montgomery Bus Boycott. This was a boycott that took place in response to Rosa's arrest. Her arrest caused black people throughout Montgomery to refuse to ride buses. (Church, 393) The success of the Montgomery Bus Boycott encouraged a wave of massive demonstrations that swept across the South. (Church, 394) Rosa Parks has succeeded in establishing herself in history by what she did. She is one of the most honored and distinguished African Americans in our history. (Asante, 71) Rosa Parks stood didn't only stand up for herself, she stood up for racism. It must have been hard for her because not only was she an African American, she was also a woman, and back then things were much more difficult for women. Even though Rosa did something very courageous, some might say she isn't the best leader. Many leaders give speeches, lead demonstrations and write petitions. Rosa Parks didn't do any of these things. Other people were motivated to do these things because of her standing up for herself. (Asante, 71) The most important incident that happened in Rosa's life occurred on December 1, 1955 Rosa Parks was riding the bus home from work like she did every day. But that day had been especially tiring. (Le Blanc, 190) The bus was a constant irritation to black people. The front four rows were reserved for whites (and remained empty even when there were not enough white passengers to fill them). The back section, which was always very crowded, was for black passengers. In between there